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I am often explaining to young designers the need for them to get inspiration from sources that aren't other designers. A recent example of this was my visit to the Baltic in Gateshead recently where I saw a few art ...Read More

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I was talking to a designer earlier this week about possibly talking at an upcoming event, the topic of which got me thinking what is a design studio? Now we all know what comes in to our heads when the term ...Read More

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A recent discussion on the ownership of a brand made me consider the recent increase in the co-creation approach to branding. The issue of who owns a brand is one which is only going to become more prevalent in the ...Read More

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Whenever we discuss brands we have to be clear about their context. Now there are many definitions of a brand and branding, which makes sense as I don't know many things which designers, strategists, etc, can agree on. However, if ...Read More

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Aesthetics is a term which I have always shunned. It has always felt so surface, so inconsequential, so throw-away. I thought as a designer that my work should be more than 'aesthetic', more than just a pretty piece of work. For ...Read More

This week I was asked by Design Week to comment on their Voxpop topic. The topic is something which I am interested in anyway so I was very happy to add my comment to the others. The question and my ...Read More

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I'm currently studying an area of branding which is central to its purpose, that of value and values. It may be the same word but with two different meanings: Value – economic worth Values – meanings, ethics and qualities It should be pretty ...Read More

After learning a little more about Marshall McLuhan whilst writing an essay for my MA I discovered a book about him written by Douglas Coupland. Being a fan of his writing too I bought it straight away. I'm about half ...Read More

Whilst listening to a fantastic podcast, Freakonomics Radio, I heard a great story about how bad press was spun on it's head with a bit of self-depreciation. The story is that of Johnnie LeMaster, a pretty average major league baseball player ...Read More

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Do you ever ask yourself "what do I design for"? Now I don't mean who are your clients, or what media channel are you designing for, I mean what is the end goal of my design, what is it's purpose. I've been ...Read More